Pockets in Telegram has launched Pockets Rewards, a brand new points-based loyalty program that permits customers to earn crypto-related rewards by way of transactions, referrals, and exercise on the platform. A $500,000 reward pool is ready for the primary season, with in depth plans to earn hundreds of thousands in rewards over the long run.
Pockets Rewards is now stay. Our perpetual loyalty program begins at $500,000 for Season 1, with extra advantages to return. Here is the way it works 👇 https://t.co/HDF1LtVr9D
— andrew.ton (@roozov) April 16, 2026
This rollout offers Telegram-based crypto wallets a brand new retention and engagement layer constructed instantly into the app, as platforms throughout crypto search for methods to maneuver past one-time airdrops to extra constant consumer exercise. In accordance with Pockets, this system is on the market to greater than 150 million registered customers by way of Crypto Pockets.
Pockets Rewards is constructed round a perpetual loyalty system the place customers earn factors by way of their every day actions and redeem them for tiered reward bins. At launch, customers will earn 1 level for each $10 exchanged of their pockets, 5 factors for each $100 in perpetual transaction quantity, and an extra 20% of factors generated by referred customers, topic to regional availability. The corporate mentioned further income mechanisms shall be launched sooner or later.
The product additionally features a seasonal leaderboard system layered on high of the core loyalty program. The primary season will run from April sixteenth to Could twentieth and can supply a complete of $500,000 in rewards. Of this quantity, $300,000 shall be allotted to the Thriller Field and $200,000 shall be put aside as leaderboard prizes to be distributed to the highest 1,000 members.
Rewards for the primary season will embrace stablecoins in addition to a mixture of tokens and tokenized property comparable to LIT, ADI, XAUT, gold-related rewards, and xStocks. Pockets says customers will have the ability to earn, observe and redeem rewards with out leaving Telegram, and future expansions will embrace decreased charges, increased incomes yields, companion advantages, unique experiences and extra.
Alex Clarkin, director of wealth and investments at Pockets in Telegram, mentioned the corporate is bringing a well-known Web2-style reward construction to Web3 and embedding it into the messaging setting that customers already work together with socially.
The corporate mentioned factors haven’t any expiration date and are already deliberate to be used in future seasons, mechanics and advantages. For now, the primary season serves as the start line for a long-term effort to make Pockets Rewards a everlasting a part of the Telegram cryptocurrency expertise.
